The term “encryption” is probably something you’ve heard from time to time, as it’s a key topic within the realm of online security. You may even know a thing or two about it, but do you know how it can help your website and your business?

Understanding Encryption

Encryption isn’t just a buzzword used by hackers in Hollywood movies, it’s one of the most important day-to-day aspects of information technology. Essentially, it’s a way to translate plain information into cipher text, which looks more or less like gibberish unless you have a decryption key or password. It’s a simple concept (stemming from the thousand-year-old practice of cryptography), but its inner workings have been developed in a number of ways to suit a diverse range of circumstances. How the information is encrypted and decrypted depends on what type of encryption is used, but the bottom line is that this is one of the most tried and true methods of improving the security of your data.

Why It’s Necessary

Now that so much of the world’s commerce and marketing take place online, security of digital information is more important than ever. If, for example, your business holds trade secrets that keep it a cut above the rest, sensitive communications such as emails are certainly worth protecting. However, it’s not just about protecting your own. It’s just as much about protecting the data that is sent through your website by potential and established clients. Guarding personal and financial information from data thieves should be a top priority at all times. When leads can be certain that they are safe, they’ll go to you instead of a less conscientious competitor.

Applying It to Your Business

Putting this into practice means identifying what forms of information you should encrypt and what tools you should use. Everything from email to bookkeeping data to laptops can be encrypted through specialized software, but what about your website? Customer contact forms, online purchases, and other forms of information transfer will be protected if the site is being built by an experienced, trustworthy team. A developer that doesn’t take security seriously isn’t the right developer. Staying in accordance with all the right data protection standards will keep your business secure and your clients happy!

Is your site up to date when it comes to online security? eKzact Solutions takes this and many other factors into account when providing businesses with the best web solutions available. Give us a call at (403) 770-3023 today!

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